Let us handle your marketing, so you can focus on your true passion – impact.

You’re a social entrepreneur, a changemaker, a visionary with a passion for addressing critical problems in the developing world. You’re not a marketing maven, nor do you wish to be; but you know that a sound marketing strategy is crucial to growing your startup to the next stage. That’s where we come in.

Wild Saffron was created with a very simple vision – help startups and social enterprises grow their business by giving them the marketing tools, insights, and plans they need; at a cost they can afford. We then train your existing team or hire a new one to execute the plan and modify it, so that you can focus on growth and expansion.

About

Saffron has long been a unique ingredient used to elevate a dish to something far beyond its simple ingredients. At Wild Saffron, we transform your startup by adding that special spice that takes your organization to the next level. We are that secret sauce, that unique addition, that catalyst to create the explosive growth you have been seeking.

After over 15 years of experience in advertising and marketing with major brands and boot-strapped startups, I followed my passion for impact and moved to East Africa with my dog and 4 suitcases. Though I loved working with startups and social enterprises as a marketing hire, I realized a full time senior level hire was often too expensive and not a permanent solution. In 2019, I started Wild Saffron with a vision to fill in the gap in Marketing; bringing senior level vision and strategic planning to startups and training a new generation of junior level marketing team members to carry on the work.

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Services

Wild Saffron can help you with everything from marketing and sales to business development and expansion – all the tools you need to take your startup to the next level. Services include: brand development, customer insights, marketing strategy and planning, growth strategies, sales support, market research, team transition and training.

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Testimonials

Marketing is more than just a creative process, it’s about taking a creative process and building an executable structure around it. Kathryn’s organization and knowledge of marketing processes make the creative much more tangible, something that many marketers often forget about. Two years after her departure, the team Kathryn recruited, hired and trained are still successful and continue to talk about how much her guidance and training impacted their careers.

Samir Ibrahim, co-founder and CEO SunCulture

After just three months working with Wild Saffron, we had a comprehensive and data-driven marketing strategy in place - our first ever. We were running our first active digital campaigns, and we had hired our first full-time Marketing Lead. To get there, Kathryn's experience in the Kenyan social enterprise sector was invaluable, but we benefited most from the personal and detailed interest she took in our team, business, customers, and product. Kathryn was as committed to listening to us as she was to advising us, which made all the difference. Kathryn's internal research led to new insights, recommendations and ideas that were both responsive to real challenges and realistic to implement. The impact was as immediate as it has been lasting. In a matter of months, I observed not only a 5x increase in leads, but across the organization a newfound understanding of marketing as a core component of our business strategy.

Boris Maguire, CEO Echo Mobile