After just three months working with Wild Saffron, we had a comprehensive and data-driven marketing strategy in place – our first ever. We were running our first active digital campaigns, and we had hired our first full-time Marketing Lead. To get there, Kathryn’s experience in the Kenyan social enterprise sector was invaluable, but we benefited most from the personal and detailed interest she took in our team, business, customers, and product. Kathryn was as committed to listening to us as she was to advising us, which made all the difference. Kathryn’s internal research led to new insights, recommendations and ideas that were both responsive to real challenges and realistic to implement. The impact was as immediate as it has been lasting. In a matter of months, I observed not only a 5x increase in leads, but across the organization a newfound understanding of marketing as a core component of our business strategy.
